Roaring Fork Agency Partners with Atlanta Design Festival to Drive Sponsorships, Product Placement, Experiential Marketing, Innovation, and Global Recognition

By Paul Bryant Birdwell - paul@roaringforkagency.com - 415 730 - 4854

The Roaring Fork Agency (www.roaringforkagency.com) has embarked on a collaboration with the Atlanta Design Festival (www.atlantadesignfestival.net) to position the 2025 Festival, September 27 - October 5, 2025, as a leading force in the world of design, both locally and globally. By leveraging its deep expertise in sponsorships and experiential marketing, Roaring Fork is actively seeking corporate sponsors whose brands align with the innovative, creative spirit of the festival. These partnerships are designed to foster long-term relationships, with brands gaining high visibility and access to a coveted audience of design professionals, students, and enthusiasts. By tailoring sponsorship packages that resonate with the festival’s mission, Roaring Fork enables companies to showcase their products and services in authentic, design-centric ways, adding new dimensions to the festival experience for attendees.

Roaring Fork’s approach to product placement goes beyond traditional advertising, integrating brands directly into the festival’s interactive exhibits and events. The agency is carefully curating brands and products that enhance the aesthetic and thematic vision of the festival, allowing companies to highlight their most forward-thinking offerings in a setting that naturally attracts design-conscious consumers. Whether through branded lounge spaces, live demonstrations, or hands-on workshops, Roaring Fork is creating a landscape where festival-goers can immerse themselves in products that align with the design ethos they admire. This seamless product placement not only strengthens brand connections but also contributes to an elevated festival experience that feels cohesive and inspiring.

Additionally, the Roaring Fork Agency is taking a fresh approach to marketing the festival, utilizing both digital and on-site strategies to boost engagement. Through social media campaigns, influencer partnerships, and curated content, the agency is expanding the Atlanta Design Festival’s reach to include not just locals but also a global audience interested in design trends. The Roaring Fork Agency’s tailored marketing efforts aim to highlight both the festival's unique offerings and the brands behind them, driving awareness and attendance. With this comprehensive approach, the Roaring Fork Agency is not only helping the festival thrive financially but also enhancing its status as a premier event in the design world.

Experiential marketing is another cornerstone of Roaring Fork’s strategy, bringing brand engagement to life through immersive, memorable activations. The agency works with brands to craft unique experiences—from virtual reality showcases to interactive art installations—that captivate the senses and create lasting impressions. This experiential element amplifies the reach of each brand and enriches the festival’s reputation as an event where cutting-edge design intersects with leading global companies. Roaring Fork is also helping to expand the festival’s reach by implementing an extensive digital marketing campaign that includes social media promotions, influencer collaborations, and targeted content to draw attention across the U.S. and internationally. By positioning the Atlanta Design Festival as a premier destination for design innovation, Roaring Fork is attracting a diverse and global audience, strengthening Atlanta’s role on the world stage as a hub for design excellence.

2024 Atlanta Design Festival Schedule with 2025 Festival Schedule coming soon!

2025 Atlanta Design Festival Sponsorship Opportunities

The Roaring Fork Agency is creating a range of sponsorship opportunities for the Atlanta Design Festival to offer potential partners tailored engagement options, each crafted to reflect different levels of involvement and brand visibility. At the highest level, the Presenting Sponsorship gives companies the exclusive chance to co-brand the entire festival, positioning themselves alongside the festival’s name in all marketing materials, signage, and digital content. Presenting Sponsors enjoy maximum exposure, from extensive on-site branding to integration in press coverage, providing unmatched access to a wide audience of design enthusiasts and industry leaders. This premium level allows sponsors to directly shape the festival experience, offering exclusive spaces, experiences, or programming that highlight the sponsor’s commitment to the design community.

2025 Presenting Sponsorship > $50,000

The Foundation Sponsorship tier is tailored for organizations that support the festival’s core mission to advance design thinking and innovation. Foundation Sponsors are showcased as key supporters of the festival’s long-term success and community impact, with their contributions funding educational workshops, panel discussions, and speaker sessions. This sponsorship level positions brands as advocates of design education and progress, aligning them with the festival’s outreach efforts and securing visibility across multiple festival platforms. The Foundation Sponsorship allows companies to strengthen their reputation within the design world while supporting meaningful initiatives that resonate with a passionate audience.

2025 Foundation Sponsorship > $25,000

For brands looking to engage with specific events or segments within the festival, Event Sponsorship provides an ideal platform. Event Sponsors can support individual activities such as opening and closing ceremonies, networking receptions, or marquee installations. These sponsors enjoy exclusive branding rights within their selected events, allowing them to interact with attendees in targeted, memorable ways. From branded event spaces to custom signage and exclusive product placement, Event Sponsorship enables companies to reach their desired audience segments and create lasting brand associations through meaningful touchpoints.

Event Sponsorship > $10,000

Finally, the Design Sponsorship level is aimed at brands that wish to have a visible presence within specific design showcases or product installations. This sponsorship level focuses on direct interaction with design elements, providing opportunities for product integration within curated exhibits or sponsored design spaces that reflect the latest industry trends. Design Sponsors have the unique opportunity to present their products within the context of cutting-edge design and craftsmanship, building authentic connections with attendees who appreciate innovative, high-quality design. Through these varied sponsorship levels, the Roaring Fork Agency ensures that the Atlanta Design Festival has a diverse set of partners, each contributing to an elevated festival experience while gaining exposure to a dedicated, design-focused audience.

Design Sponsorship > $5,000

Articles about the Atlanta Design Festival >

Atlanta’s 2024 Design Festival Celebrates Contemporary Architecture, Tradition, and Innovation - I and S Design

Meet Elayne DeLeo | Director and Co-Founder, Atlanta Design Festival - Shoutout Atlanta

Designed to moved Atlanta forward: Atlanta Design Festival asks why not now? - The Atlanta Voice

Atlanta Design Festival reflects a city in transition - Financial Times

Atlanta Design Festival 2024 Unites Global Innovators - MEM Magazine

Atlanta Design Festival returns Sept. 28 – Oct. 6 - Rough Draft Atlanta

If you have any questions about Sponsoring the Atlanta Design Festival reach out to Paul Birdwell anytime at ——> 415 730 - 4854 or paul@roaringforkagency.com

Atlanta Design Festival - www.atlantadesignfestival.net

Roaring Fork Agency - www.roaringforkagency.com

If you have any questions about event sponsorship or venue naming rights contact Paul Birdwell at the Roaring Fork Agency:

paul@roaringforkagency.com

415 730 - 4854

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